Black Friday doesn’t have to be loud...

At TOMs FLOWer CLUB, we celebrate it quietly - with fragrance, freshness, and beautifully responsible design.

And this year, your new BLACK TAKE YOUR BAG with ARTsy motifs becomes your everyday companion… fragrant, fresh, and consciously green.

Until 30 November 2025, enjoy a curated 9% Black Friday discount on all our black ARTsy “take-your-bags” - elegant, sturdy, sustainably crafted bags that suit plant lovers and non-plant lovers alike. Stock is limited. Values are not.

A Black Bag That Keeps You Green

Be GREEN with your new BLACK bag.
Designed to carry your botanical treasures - or accompany you through daily life in Zürich, Adliswil, and beyond - the bag blends minimalist aesthetics with exceptional ecological responsibility.

These bags do more than look beautiful: they stand for ethical production, low-impact materials, and transparent certification.

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Certified Responsibility: What Makes These Bags Different

1. 100% Organic Cotton - GOTS Certified (NEUTRAL® & EarthPositive®)

Your bag is made from 100% organic cotton, certified by the Global Organic Textile Standard (GOTS) and tested by the Control Union.
This ensures:

• organic raw materials

• environmentally sound processing

• socially responsible production

• no harmful chemicals

• transparent traceability

GOTS certification covers the entire textile life cycle - from cotton farming to sewing, packaging, and labelling.

2. NEUTRAL® / Certified Responsibility™

NEUTRAL® bags carry some of the strongest sustainability credentials in the textile world.
They represent responsible manufacturing, eco-friendly energy use, and verified ethical working conditions.

3. EarthPositive® - Climate-Friendly & Low-Carbon

EarthPositive® bags reduce CO₂ emissions by up to 90% through:

• renewable energy (predominantly wind power)

• low-carbon production cycles

• closed-loop processing

• PVC-free packaging

• 100% recyclable shipping materials

This was the first collection worldwide combining organic cotton, climate-friendly processes, ethical labour, and transparent accountability.

4. FAIRTRADE® - Fair Cotton for Fair Futures

Your bag supports FAIRTRADE® certified growers, ensuring:

• fair purchase prices

• long-term sustainability for farming communities

• improved working conditions

• guaranteed social standards

 

It directly empowers cotton farmers to invest in their land and families.

5. EU Ecolabel - Europe’s Official Green Seal

Products with this label are proven to have a comparatively low environmental footprint in:

• air

• water

• soil

• natural resources

• biodiversity

• climate impact

Every bag must pass strict tests verified by an independent body.

6. SA8000 – Human Rights at the Core

This certification ensures compliance in eight key areas:
child labour • forced labour • health & safety • freedom of association • fair working hours • anti-discrimination • ethical discipline • fair compensation.

7. Oeko-Tex Standard 100 – Safe on Skin

Oeko-Tex ensures your bag is free from harmful substances and fully safe for consumer contact - crucial for everyday use.

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Why This Bag Matters for Plant Lovers

A good bag is part of every plant collector’s toolkit.
But this one goes further:

• strong and reusable

• breathable organic cotton

• beautiful, ARTsy plant-inspired motifs

• ethical at every step

• functional for transporting delicate foliage

• timeless black design that works with any outfit

A bag not only for plant lovers - but for everyone who values style with integrity.

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A Gentle Black Friday - the TOMs FLOWer CLUB Way

While the world rushes, we remain slow, curated, organic.
Our 9% discount is a modest, meaningful gesture — aligned with our philosophy:

• quality over quantity,
• ethics over hype,
• nature over needless consumption.

Valid until 30.11.2025, for as long as stock lasts.

At TOMs FLOWer CLUB, every product - from rare tropical plants to simple cotton bags - follows the same ethos: organic cultivation, honest craftsmanship, and a commitment to sustainability that goes beyond words.

This Black Friday, take home more than a bag. Take home a statement: beauty with conscience, design with depth, responsibility with grace.

Your new BLACK TAKE YOUR BAG is waiting - fresh, fragrant, ARTsy, and ethically crafted.

Discover it today at TOMs FLOWer CLUB.

Few houseplants have captured hearts quite like the Philodendron ‘Pink Princess’ — a plant that blends elegance, rarity, and natural artistry in one striking form. With its deep burgundy-green leaves and eye-catching pink variegation, this tropical beauty easily earns a place as a “statement plant” in any collection.

🌿 A Brief History

Despite its popularity, the Philodendron ‘Pink Princess’ is not a recent discovery. This hybrid has been known since the 1970s, though it has never been widely available. Its exact origin remains a mystery, but experts suggest it may be a spontaneous mutation of Philodendron erubescens, a climbing aroid species native to the lush rainforests of Colombia.

💗 What Makes It So Special

The Pink Princess owes its allure to its irregular pink variegation, caused by a natural genetic mutation. Each leaf is a surprise — some display bold swirls of pink, others delicate blush streaks or even full pink patches. The contrast with the dark, almost wine-red foliage creates a truly royal color palette that feels both modern and timeless.

However, this variegation is unstable, which makes every plant unique. Over time, you may notice changes in the leaf pattern depending on light, temperature, and humidity. This variability is exactly what makes growing a Pink Princess so rewarding — no two plants will ever look the same.

🌱 From the TOMs FLOWer CLUB Collection

At TOMs FLOWer CLUB, each Philodendron ‘Pink Princess’ is:

• 🌿 Organically propagated from my own seedling plants — not mass-produced tissue culture.

• 🪴 Well established, potted in a self-mixed, well-draining organic substrate.

• 🌱 Grown without fertilizers, sprays, or glossing agents — ensuring strong, natural, and healthy growth.

• ♻️ Sustainably cultivated, following the principle: quality before quantity — 100% organic care!

Your plant will arrive in the displayed size, already rooted and ready to continue growing beautifully in its new home.

☀️ Care Tips for a Thriving ‘Pink Princess’

This aroid is easy to love once you understand its preferences:

• 💡 Light: Bright, indirect light is best. Avoid harsh, direct sun — it can burn the leaves.

• 💧 Watering: Keep the substrate slightly moist but never soggy. Let the top layer dry before watering again.

• 💨 Humidity: Loves high humidity! Regular misting will keep the leaves fresh and healthy.

• 🌿 Growth habit: It’s a climbing plant, so provide a moss pole or support to encourage upright growth.

• 🪴 Repotting: Only necessary every 1–2 years — a slow and steady grower that enjoys stability.

💬 A Living Work of Art

Every Philodendron ‘Pink Princess’ from TOMs FLOWer CLUB is a living statement — organic, sustainable, and naturally beautiful. With time, your plant will develop stronger stems and richer leaf coloration, evolving into a stunning centerpiece that reflects your dedication and care.

Bring a touch of tropical royalty into your home with this extraordinary plant — a symbol of natural luxury and botanical passion.

🛒 Order your organically grown Philodendron ‘Pink Princess’ today at TOMs FLOWer CLUB  - and enjoy the unique charm of a true collector’s classic!

Few plants capture the imagination quite like Dracaena cinnabari, known as the Dragon Blood Tree.
Native to the remote island of Socotra, off the coast of Yemen, this species is one of nature’s true masterpieces - a living relic from another world.

At TOMs FLOWer CLUB, we are proud to present this rare and highly symbolic species to collectors who appreciate plants not only for their beauty but also for their story.

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A Living Sculpture Shaped by Time

The Dragon Blood Tree is easily recognized by its dramatic umbrella-shaped crown - a dense canopy that shades its own roots in the arid desert sun.
This architectural silhouette, combined with its silvery bark and clustered, lance-shaped leaves, makes the Dracaena cinnabari one of the most photogenic and sculptural plants you can own.

The plant’s name comes from the deep red resin, or “dragon’s blood,” that seeps from its bark when cut - a substance historically prized for its supposed healing, magical, and artistic properties.

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Care Tips from TOMs FLOWer CLUB

To keep your Dracaena cinnabari thriving indoors or in a greenhouse, consider the following care essentials:

• Light: Very bright, full sun or strong artificial light.

• Water: Water sparingly - allow the soil to dry completely between waterings.

• Soil: Use an extremely well-draining, sandy or mineral substrate (we use our own self-mixed organic blend at TOMs FLOWer CLUB).

• Temperature: Prefers 18-30 °C; protect from frost.

• Feeding: Fertilize lightly during the growing season.

• Growth: Slow but steady - the reward is an ever-evolving, sculptural form.

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Why Choose TOMs FLOWer CLUB

Every Dracaena cinnabari offered at TOMs FLOWer CLUB is organically cultivated, not over-fertilized, and grown with patience and respect for its natural rhythm.
You’ll receive a strong, well-established specimen, ready to bring architectural grace and ancient symbolism into your space.

Owning this plant means inviting a piece of natural history into your home - a living story of endurance, elegance, and myth.

Introduction

The tropical Cordyline Fruticosa — also known as the Hawaiian Ti Plant — is admired for its glossy leaves in shades of deep red, green, and pink.
At TOMs FLOWer CLUB, we love this plant not only for its beauty but also because it can be easily propagated from head cuttings, allowing you to grow healthy, new plants from an existing one.

Propagating from a head cutting means taking the top leafy section of your plant — the “head” — and encouraging it to root. It’s a quick, satisfying method that works beautifully for home growers.

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🌿 What You’ll Need

• A healthy, mature Cordyline Fruticosa

• A sharp, clean knife or pruning shears

• Rooting hormone (optional but helpful)

• A glass of water or pot with well-draining organic substrate

• A bright, warm location (indirect light)

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✂️ Step 1: Select the Right Cutting

Choose a strong, healthy stem tip with at least 4–6 leaves.
Using a sterilized knife or pruners, cut the top section — ideally 10–15 cm long. Make the cut just below a node (the point where leaves emerge).

Remove any lower leaves so that a few centimeters of bare stem remain. This is where the roots will develop.

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💧 Step 2: Prepare the Cutting

If you wish, dip the cut end lightly in rooting hormone. This encourages faster root growth and reduces the risk of rot — especially if you’re propagating in soil.

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🌸 Step 3: Choose Water or Soil

You can root the head cutting either in water or directly in substrate.

Water method:

• Place the cutting in a clean glass of room-temperature water.

• Ensure only the stem (not the leaves) is submerged.

• Change the water every 3–5 days to keep it fresh.

Soil method:

• Use a light, permeable organic substrate, similar to what we use at TOMs FLOWer CLUB.

• Keep it slightly moist but never soggy.

• A transparent plastic dome or bag can help maintain humidity.

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🌿 Step 4: Root Formation

Within 3–6 weeks, you’ll start to see new white roots forming.
If you rooted your cutting in water, transplant it to a pot once the roots are 3–5 cm long.

Choose a small, breathable pot and fill it with a well-aerated organic mix — this helps prevent waterlogging and root rot.

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☀️ Step 5: Aftercare

• Place your new plant in bright, indirect light.

• Keep the substrate evenly moist — not wet.

• Mist occasionally to maintain humidity.

• Avoid fertilizing for the first month; then use a mild, organic fertilizer every few weeks.

As new leaves appear, you’ll know the cutting has fully established.

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🌴 The Joy of Propagation

Propagating Cordyline Fruticosa from head cuttings is a simple way to expand your tropical collection — or to share a living gift with someone special. Each new plant carries the same vivid colors and tropical charm as its parent.

At TOMs FLOWer CLUB, we believe every propagation connects you more deeply with nature — one rooted cutting at a time.

👉 Explore our curated collection of rare, organically grown tropical plants at TOMs FLOWer CLUB.